I teach Music Business on a Music Tech Foundation Degree.
I’ve taught business for a few years now, and I’ve taught in general for over 15 years, but my main ‘thing’ in teaching used to be teaching just Logic. Although there was and is prep for that, as I use Logic daily in my mixing, composition, mastering and writing work, I have a million or so resources on tap, so prep-time is minimal. Music Business, on the other hand suffers for a couple of reasons:
- Students would rather be in the studios or fannying around on Macs so you have to work harder to engage
- You expect students to read around the subject (and they can’t blag it when they don’t in ways they might in other more practical subjects)
So, when you find resources that can help you prep hopefully engaging content for what can be perceived as a ‘dry’ subject, you tend to grab them with both hands.
I recently discovered Bobby Owsinski’s Inner Circle Podcast , and what an amazing resource it is! Bobby Owsinski’s had a long career in the business, not least as an author of some pretty key texts . What is so important to the podcasts, though, is the massive list of brilliant industry players he interviews weekly. What I really love, though, is Bobby’s tone and lines of questioning: the questions are always thoughtful and the answers are broken down into evaluative chunks: so for students trying to make sense of the world of music business, this is vital.
Go check out this ace resource: with over a hundred interviews and counting, there’s something for all of you!
Incidentally… for a different Bobby O take a listen to this: